One thing is for sure: algorithms that match you up with your significant other are more popular than ever.
Other studies imply that dating apps have had a huge generational impact 80% of Tinder users are millennials and the app has revolutionised their approach to romance for good. Surveys show that over 13% of participants got engaged or married after meeting through an app. Hence, the most effective way to cope with the spirit of festivity might be to get on the dating apps bandwagon. I do think, though, that technology can come to the rescue if someone is feeling lonely and in need of meaningful companionship – any day of the year. Personally, I don’t think anyone should feel particularly miserable if they’re not coupled up for Valentine’s Day, nor do I think anyone really needs a survival guide to go through this consumeristic, diabetes-inducing holiday. Its that time of the year when single people are encouraged to either hide in shame, or find themselves a galentine, and indulge in self care and generous amounts of chocolate. Yet, if you are single, chances are that you can’t shake off the memory of couples involved in blunt, undisturbed public displays of affection.
